What is Strategic Planning
for the Arts?
Keewaydin's approached to Strategic
Planning for the Arts is based on time tested business techniques. It is
the process whereby the mission of an organization is examined and crystallized.
Artistic direction is questioned, but determined by the Client. Audience
potential is evaluated. Economic models are constructed.
A detailed statement
of facility needs (The Program) is developed. Various operating models are
evaluated. Budgets, both capital and operating, are established. Available
funding is analyzed. The need for an Endowment is considered.
Finally, an actionable Strategic Plan is created. A
Case Statement (making the case for the needs developed as part of the
plan) is written and consensus is developed.
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KEEWAYDIN can help.
The Components of Strategic Planning:
* Define Artistic Direction.
* Audience Potential Study
* Economic Modeling
* Detailed Facility Program
* Capital Cost Determination
* Operating Cost Analysis
* Funding Sources Analysis
* Endowment Analysis
* Private Fund Raising Potential
* Strategic Plan Document
* Strategic Plan Case Statement
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